About Us

Thank you for your interest in Beverly Hills NORML 90210!

Welcome to the Beverly Hills Chapter of the National Organization for the Reform of Marijuana Laws NORML90210.org Website
BEVERLY HILLS NORML90210.org – led by Legal Medical Cannabis Patient and Activist Cheryl Shuman, Executive Director – provides the NORML movement with a Beverly Hills voice, strength, vision, and connection to Beverly Hills residents who oppose marijuana prohibition and favor an end to the practice of arresting marijuana smokers.

BEVERLY HILLS NORML90210.org  is a community-driven, conscious-minded, local voice for those Beverly Hills residents who look to combat marijuana prohibition. We represent the interests of countless Beverly Hills residents who utilize cannabis responsibly and have educated themselves as to the many significant uses for which our society should no longer tolerate the intolerance of those who refuse to understand the benefits of responsible Cannabis use.

BEVERLY HILLS NORML90210.org  supports and advocates both the decriminalization and legalization of marijuana. Decriminalization – a model recommended to Congress by President Nixon’s esteemed Shafer Commission in 1972, would remove all criminal penalties for private possession, cultivation, responsible use by adults, and casual nonprofit transfers since not all of us were born with a “green thumb.” Alternatively, we envision the time when the development of a legally controlled market for marijuana, where consumers could purchase it from a safe, legal and regulated source. This model is referred to as legalization.

BEVERLY HILLS NORML90210.org  believes in “Using Cannabis Responsibly” – In part, this means that children must have time to grow, mature, develop, and reach the age and level of maturity required to make adult decisions. To partake or to abstain is a decision that should be made by one with adequate knowledge and an adults’ capacity. Driving or operating heavy machinery while impaired should be prohibited. Safety offers a longer, more rewarding life.

Cannabis heals! BEVERLY HILLS NORML90210.org fervently supports the right of patients to use medicinal marijuana when a qualified physician has recommended it to relieve both physical and emotional ailments. Its medicinal value has been scientifically proven and reliably recorded.

BEVERLY HILLS NORML90210.org  recognizes that the United States Constitution protects one’s free exercise of religion. Thus, this chapter understands that for centuries, many groups have utilized marijuana and its derivatives in both spiritual and religious practices as a springboard to enlightenment.

BEVERLY HILLS NORML90210.org  supports and will continue to advocate legalization of Cannabis in support of the farmers’ right to commercially cultivate the non-psychoactive strain of cannabis, known as hemp, for industrial purposes, such as food and fiber production. Allowing farmers to forego federal licensing practices, offering hemp to industries that could efficiently create over 25,000 different products is in line with the earth-conscious society that BEVERLY HILLS NORML90210.org  helps promote.

Marijuana should NOT be stigmatized nor criminalized any longer! Adults should enjoy the fundamental right to enjoy responsible, recreational use of Cannabis, to benefit from those previously discovered uses, as well as all of the undiscovered benefits still on the horizon. A mature society must have the right to make its own educated decisions. BEVERLY HILLS NORML90210.org  will lead the way in southern California and we invite your presence, friendship, talent, and support.

About NORML:

Founded in 1970, NORML supports the right of adults to use marijuana responsibly, whether for medical or personal purposes. All penalties, both civil and criminal, should be eliminated for responsible use. Further, to eliminate the crime, corruption and violence associated with any “black market,” a legally regulated market should be established where consumers could buy marijuana in a safe and secure environment. NORML also supports the legalization of hemp (non-psychoactive marijuana) for industrial use.

Board of Directors:

Cheryl Shuman,  Executive Director
Jacek Lentz, Esq. Deputy Director
Sabrina LaBow, Director of Communications
Frederic Rhoades, Treasurer & Director of Operations
Aimee Nicole, Secretary & Celebrity Relations